Research-grounded assessments built by a practitioner who has done the work.
Ronin Coach was built to solve a problem most executive coaches know well: the gap between what commercial assessment tools measure and what actually matters in a coaching engagement.
After a decade of executive coaching, Fortune 50 operating experience, and academic research in organizational design, our founder found himself building custom assessments for every engagement - because the existing tools were either too generic, too expensive per use, or too disconnected from the realities of leadership practice.
Ronin Coach takes those proprietary assessments - refined through hundreds of coaching engagements and grounded in peer-reviewed organizational behavior research - and makes them available to other practitioners through a straightforward annual license. No per-use fees. No platform lock-in. Just research-backed tools that make coaching engagements sharper from day one.
P&L responsibility up to $11 billion across Fortune 50 organizations including Elevance Health, Capital One, Walmart, General Motors, and Ford. These assessments reflect what leaders actually face - not what textbooks assume.
Doctoral research in management with a focus on organizational design and strategic leadership. Adjunct Associate Professor at the University of Maryland teaching graduate courses in organizational design and strategic management. Every assessment is rooted in theory that has survived peer review.
ICF Professional Certified Coach with years of executive coaching experience. These tools were built inside real engagements, tested with real leaders, and refined based on what moved the needle.
The word "ronin" refers to an independent master - skilled, unaligned, free to serve based on values rather than obligation. Ronin Coach operates on the same principle. We are not affiliated with any assessment publisher, coaching certification body, or consulting platform. The assessments stand on their own merit. The licensing model respects your independence as a practitioner. And the methodology is transparent in its foundations, even as the scoring logic remains proprietary.
Assessments should be grounded in research, not marketing.
Practitioners deserve tools that strengthen their practice, not commoditize it.
Flat pricing respects the economics of coaching.
Simplicity is a feature, not a limitation.